About Unyfy

    Unyfy is a personal finance intelligence platform for India. It reads your real bank, UPI and credit card transactions and shows you money you are already losing — a loan priced above market, a card paying the wrong rewards, subscriptions still charging — without asking you to spend less.

    It is built and operated by Unyfy Technologies Private Limited in Bengaluru, Karnataka, and it serves Indian consumers only. The app is on Android; there is a web app at app.unyfy.co.in.

    This page is about the company. For the product itself — what it finds, what that is worth in rupees, and how the mechanism works — see what Unyfy is.

    Not to be confused with: there is an unrelated company called Unyfy that operates a web3 creator-community platform. It is a different organisation in a different industry. This site, unyfy.co.in, is Unyfy (India, personal finance).

    The problem it was built for

    Most personal finance advice assumes you are spending too much. For a large number of salaried people in India that is not the problem. The problem is money leaving on terms they never really agreed to and would change in ten minutes if they could see them: a personal loan fixed in memory at the rate it was taken, two points above what the same borrower would be offered today. A credit card chosen once and then used for five years of spending it was never suited to. Four subscriptions still charging after the trial ended, each small enough to clear a mental threshold.

    None of that shows up as overspending, and nothing in a banking app is built to tell you about it. Your bank earns more when you do not know. That gap is what Unyfy reads your transactions in order to close.

    What it actually does

    Unyfy ingests transactions automatically — from bank and card emails, from transactional SMS on Android, and from statement PDFs you upload — and categorises them without manual entry. On top of that record it runs five things: it finds recurring charges and forgotten subscriptions and tells you what next month is already committed to before you spend anything; it compares your existing loan rate against what the market would price you at now; it matches your actual category spending against a database of 605 Indian credit cards from 32 issuers to quantify the rewards you are not earning, and flags annual fees larger than what that card returned; it reconciles credit card bill payments against statements and surfaces unbilled activity per card; and it finds merchants where the same purchase costs less through a discounted voucher, including where that stacks with card rewards.

    Bank statement parsing currently covers Axis, HDFC, ICICI, Kotak and Federal Bank. There is also digital gold — buy, sell and SIP — through SafeGold.

    How it works covers the mechanism in detail.

    What Unyfy is, and where others take over

    It is not a budgeting app and it will not ask you to log expenses or set category limits — that approach fails within about three weeks because it depends on sustained willpower. It is not a wealth manager and gives no investment advice. It does not execute trades. It is not a lender: where a cheaper loan or a better card is the right answer, Unyfy identifies it and hands you to the institution that provides it.

    On iPhone, use the web app at app.unyfy.co.in, which reads your bank's email alerts and statements.

    How Unyfy makes money

    Worth stating plainly, because it determines whose side a finance app is on. There is a free tier and a Pro subscription at ₹99 a month. Beyond that, Unyfy earns a commission when a user takes a loan or a credit card through a partner, and a distribution margin on vouchers. That means there is a real incentive to show you products — which is exactly why the diagnosis comes first and is not gated behind a recommendation, and why the arithmetic behind every claim is published so you can check whether a suggestion is good for you or good for us.

    How claims on this site are written

    Every figure is published as arithmetic you can apply to your own numbers — "on ₹10 lakh over 5 years, a two percentage point gap is roughly ₹60,000 in extra interest" — never as an average saving Unyfy claims to deliver. Where a regulator has issued a caution about a product category we sell, that caution appears on our own page for it.

    Who builds it

    Unyfy was founded by Danish Mirza, who spent fourteen years in Indian fintech, banking and lending — across credit, collections, customer experience and operations — at Standard Chartered, Barclays, Bharti Airtel, Ola Money and Uni Cards before building this. The product decisions come from having run the other side of these systems: the collections desk knows exactly which costs people never see coming.

    Contact

    Unyfy Technologies Private Limited, Bengaluru, Karnataka, India. Support: care@unyfy.ai.

    In depth

    Unyfy is an AI personal finance app for India that reads the bank and card alerts you already receive, shows where your money goes, and points out what it is quietly losing. It is built and operated by Unyfy Technologies Private Limited in Bengaluru, Karnataka, and was founded by Danish Mirza. Before any feature, the fact most worth knowing about a free finance app is who pays for it, because that decides what the app has a reason to show you. This one is paid three ways: a Pro subscription, commissions from lenders and card issuers, and a margin on vouchers. Each is set out below next to what it could pull the app towards.

    The rest is the company in plain terms: what the app reads and what it never holds, what it finds, what it will not do, the arithmetic behind its loan and switching checks, a checklist you can apply to any finance app before connecting it, and how to reach the people who run it.

    Every figure here is either a stated fact about the company or an illustrative example worked in rupees and labelled as one, so you can redo it on your own numbers.

    Who makes the app, and who founded it

    The app is built and operated by a private limited company registered in Bengaluru, Karnataka, and it serves Indian consumers only. That company is the legal party behind the Android app, the web app and the website. Its full name is in the site footer and on the legal pages, and it is that name, not the brand, that a complaint, a contract or a request about your data is addressed to.

    The founder is Danish Mirza. Before starting the company he spent fourteen years in Indian fintech, banking and lending, working across credit, collections, customer experience and operations at Standard Chartered, Barclays, Bharti Airtel, Ola Money and Uni Cards. The product reflects that side of the counter. Someone who has run lending and collections knows which costs borrowers never see coming: the loan rate nobody revisits after the sanction, the card fee that outlives its use, the mandate that keeps debiting long after the service it paid for has ended. None of those looks like overspending on a statement, and none of them is flagged by the bank that benefits from it.

    • A registered company's name can be checked on the Ministry of Corporate Affairs' public company search. A finance app that will not tell you which legal entity holds your data is a reason to stop before connecting anything
    • This page quotes no user numbers, ratings or awards. Figures of that kind are easy to print and hard to test, and a company page is more useful when every claim on it can be checked
    • The product explainer page makes the case for the app in rupees; this page is about the company that runs it

    What the app reads, and what it never holds

    The technique

    Read access is not payment access

    People assume that an app able to see their transactions can also make them. The two need different keys. Seeing a debit needs the alert or statement that reports it. Making one needs a bank password, a UPI PIN, a card number with its OTP, or a mandate you signed. An app built only on the first set of keys has nothing to spend with.

    The app assembles your transactions from three sources, none of which needs your bank login. It reads bank and card transaction emails, with your permission. On Android it also reads transactional SMS, which is where most UPI activity is reported. And it parses bank statement PDFs you upload, currently from Axis, HDFC, ICICI, Kotak and Federal Bank. Because the same payment often arrives as an SMS and an email, a debit already seen through one channel is dropped when it turns up in the other, so it is counted once. There is no manual entry.

    A raw UPI line names a handle, not a shop. A merchant database of about 10,000 entries maps those handles to merchant names, which is what makes categories and recurring-charge detection possible without you labelling anything.

    What it never holds is your bank password or your UPI PIN, and it cannot move money on its own. Where money does move from inside the app, such as a digital gold purchase or a gold SIP, that is a payment you authorise in the app yourself. On iPhone, use the web app at app.unyfy.co.in, which reads your bank's email alerts and statements.

    Route to your dataWhat you hand overWhat it can seeCan it move money?
    Reading alerts and statementsEmail or SMS permission, PDFs you uploadWhat your bank already sent youNo
    Account aggregator consentA consent for named accounts, for a stated periodAccount data your bank shares under that consentNo
    Sharing your bank loginYour net-banking passwordEverything the bank shows youYes, in principle
    A general comparison of the three ways a finance app can get transaction data. The first is the route this app uses. Account aggregators are RBI-regulated, and the consent fixes which accounts, what data and for how long.
    • Statements complete the alert route. A transaction your bank did not email or text still appears on its statement, and uploading that statement adds it to the ledger
    • Email access is the part to read carefully. The Gmail permission a tracker needs reaches the whole mailbox, and narrowing it to bank mail is something the app does, not the permission; the page on connecting Gmail sets out what that means and how to revoke it

    What it finds in your transactions

    The technique

    Your blended rate

    Most people know the rate on each loan roughly and have never put the rates together. A card balance carried month to month can be a sliver of what you owe and a large part of what you pay, and only a weighted average of every line shows it.

    With the ledger assembled, the app looks for money leaving on terms you would change if you could see them. On Pro, its Fixed Expenses screen predicts what the coming month is already committed to, the EMIs, SIPs, rent, bills, subscriptions and card bill that recur on a cycle, and lists each recurring subscription with its amount and whether it is due or paid. It notices when the salary credit rises, a raise landing, and shows how much of the increase has not yet been allocated to anything. And it works out a blended interest rate across every loan and card it can see, with a live FOIR: the share of take-home already committed to EMIs.

    For loans and cards it goes a step further. It flags a loan priced above what the same borrower would be offered today and says whether switching is worth it after the processing fee. Its loan eligibility check pulls your Equifax credit report as a soft enquiry, which does not affect the score, and shows the score and the accounts behind it, including any overdue, settled or written-off account, before you apply anywhere. Offers come from 15+ banks and NBFCs, and only the one lender you choose to apply with runs a hard enquiry. Card discovery matches your actual category spending against 605 Indian credit cards from 32 issuers, gated by income so it shows cards you could realistically get.

    Two things move money, and both only when you act. Discounted merchant vouchers typically save around 7.5 percent, varying by brand: on an illustrative ₹5,000 a month at brands that sell them, about ₹375 a month or ₹4,500 a year. Digital gold, 24K at 99.9 percent purity, can be bought, sold or accumulated through a SIP via SafeGold, and a visible surplus can be moved into it in a tap; each is a payment you authorise.

    Here is the blended rate worked on an illustrative household, so you can do the same with your own balances.

    Blended rate: ₹9,45,000 owed across three lines
    Personal loan, ₹3,80,000 at 13.5%
    ₹51,300 a year
    Car loan, ₹5,20,000 at 9.25%
    ₹48,100 a year
    Card balance carried, ₹45,000 at 49.56% a year
    ₹22,302 a year
    Interest on ₹9,45,000 at today's balances
    ₹1,21,702 a year
    Blended rate
    12.88%

    Illustrative rates. Annual interest at today's balances, simple, before the balances fall. Card at 3.5 percent a month plus 18 percent GST on the interest, which is 4.13 percent a month. Multiply each balance by its rate, add them, divide by the total owed.

    • The card is 4.76 percent of what this household owes and 18.33 percent of the interest it pays. Without it, the blended rate is 11.04 percent; the card adds 1.84 points. Clearing the ₹45,000 saves ₹22,302 a year, against ₹3,800 for a point off the personal loan or ₹5,200 for a point off the car loan
    • On the same household, EMIs of ₹14,995 and ₹13,980 are 26.34 percent of a ₹1,10,000 take-home. Many lenders add 5 percent of a card balance as a notional EMI, which takes the ratio to 28.39 percent and leaves ₹23,775 a month of room under an illustrative 50 percent cap, within the 40 to 55 percent range lenders commonly use
    • These are the numbers a lender computes about you. Knowing them before you apply means an application is sized to what can be approved, instead of that being discovered through a rejection

    What the app does not do

    This one is not a lender: where a loan or a card is the answer, it shows the comparison and hands you to the bank or NBFC that provides it, only if you choose to go ahead. It gives no investment advice and executes no trades; digital gold is a purchase you make, not a recommendation it gives.

    It is not a budgeting app in the usual sense either. Instead of budget caps and logging, it starts from what is already committed, on the view that most of a month is decided by commitments, not by willpower on small spends. Two steps stay with you, and the app shows you where to take them:

    • It shows the accounts on your credit report, an overdue or written-off one included. If a line is wrong, you raise the correction with the lender and the credit bureau
    • On Pro it shows what next month is committed to, subscriptions included. You cancel a mandate in the UPI app that set it up, or through your bank for a NACH mandate

    How it makes money, and the pull that creates

    The technique

    Ask what the app earns when the answer is do nothing

    A commission-funded app earns when you take a product. Whether it earns commission is not the test; most free finance apps do. The test is what it shows you when the right answer earns it nothing, because that is the case where its interest and yours come apart.

    There is a free tier and a Pro subscription at Rs 99 a month, which is ₹1,188 a year. Beyond that, the company earns a commission when you take a loan or a credit card through a partner, and a margin on the vouchers it sells. The diagnosis, seeing what your money is doing and whether a product you hold is overpriced, is free and is not gated behind a recommendation. You can learn that a switch is not worth it without paying and without being sold anything.

    That design is only credible if the switching arithmetic is shown, because both loans below would pay the company a commission if you moved them. Only one of them should move.

    Loan ALoan B
    Outstanding₹2,40,000₹6,50,000
    Months left1848
    Current rate, rate offered today14.5%, 13%15.5%, 12.25%
    EMI now, EMI after switching₹14,916, ₹14,747₹18,255, ₹17,197
    EMI saving over the months left₹3,042₹50,784
    2% processing fee with 18% GST₹5,664₹15,340
    Net result of switching₹2,622 worse off₹35,444 better off
    Illustrative rates. The new loan is for the same balance over the same months left, reducing-balance EMI, with the fee paid upfront and no foreclosure charge on the old loan; your loan agreement sets whether one applies.
    • Loan A's 1.5-point gap looks worth chasing. It saves ₹169 a month, and the fee takes 33.5 months of that to earn back, longer than the 18 months left. An app that pushed the switch would earn its commission and leave you ₹2,622 poorer
    • Loan B's fee is repaid by 14.5 months of savings, well inside 48. The rate gap and the time left decide it together; neither one alone does
    • Pro is a separate decision from the loan check, which is free either way; the pricing page lists what the subscription adds

    Checking any finance app before you connect it

    Everything above can be asked of any personal finance app, and should be, because connecting one hands it a running record of your life. Six questions, what a good answer looks like, and how this company answers each of them.

    QuestionA good answerThis company's answer
    Who is the legal entity?A full registered name you can look upA private limited company in Bengaluru, named in the footer
    Who pays for it?Every revenue line, stated plainlyRs 99 Pro plan, loan and card commissions, voucher margin
    What access does it ask for?The narrowest that does the jobEmail alerts, SMS on Android, statements you upload
    Can it move money?No, or only when you authorise a paymentNo bank password or UPI PIN held
    What does it say when the answer is do nothing?It says so, with the arithmeticThe switching check sets the fee against the saving
    Does its credit check touch your score?Soft enquiry first, hard only when you applyEquifax soft enquiry; one hard enquiry, by the lender you pick
    The questions are general and apply to any app that reads financial data.
    • An app that asks for your net-banking password is asking for payment access in order to read transactions. Reading needs no such thing, and a password shared with a third party can also breach your bank's terms
    • An app that cannot state its revenue in one sentence usually earns from something it would rather you did not examine: your attention, your data or your next loan
    • Several hard enquiries in a short span read to a lender as someone looking for credit under pressure. Any credit check that runs before you have chosen a lender should be a soft one

    Contact details, and the name with AI

    The company answers support email at care@unyfy.ai and WhatsApp at 8088228716, Monday to Saturday, 9AM to 6PM. The office address given on the site is No. 46, 1st Floor, 12th Main Rd, HSR, Bengaluru 560102, Karnataka, India.

    The support mailbox sits on the .ai domain, the website on .co.in, and the web app on a subdomain of the website. They are one company. People who search for the name with AI added, or who type the .ai domain, are looking for the same Bengaluru personal finance app; there is no separate AI product and no separate company. The AI describes how the app reads: turning raw alert text and UPI handles into merchants, categories and recurring commitments, and turning those into the checks described above.

    • An unrelated company with the same name runs a web3 creator-community platform. It is a different organisation in a different industry; the personal finance app is the one on the .co.in website
    • Withdrawing access does not need the company's help. Email access can be removed from your Google account's third-party connections, and SMS permission from the app's settings on Android
    • The step-by-step mechanism, from alert to ledger to finding, is on the how-it-works page

    How Unyfy helps you see where money leaks

    The problem this company was built for is money leaving on terms you agreed to once and stopped checking. Two capabilities address it most directly. On Pro, the Fixed Expenses screen predicts next month's committed outflows, the EMIs, SIPs, rent, bills, subscriptions and card bill, with what is paid and what is left so far this month; its Subscriptions list shows each recurring subscription with its amount and whether it is due or paid, and each one's detail shows how often it is paid, the usual payment days and the past months' payments. The second flags a loan priced above what you would be offered today and says whether switching is worth it once the fee is counted.

    For each flagged loan you see the rate you pay beside the rate offered today, the fee with GST, and the net rupees over the months left, shown as a loss where switching loses. Both are built from bank and card alerts, SMS on Android and statements you upload. It never asks for your bank password or UPI PIN, and every payment is one you authorise. You cancel a mandate in the UPI app that set it up. Install Unyfy on Android, or use the web app at app.unyfy.co.in on an iPhone.

    The app is made by a Bengaluru private limited company founded by Danish Mirza. It reads what your bank already sends, holds no password or PIN, and earns from a Rs 99 Pro plan, loan and card commissions and voucher margins, which is why its switching check has to show a ₹2,622 loss as plainly as a ₹35,444 gain.

    Informational page, not financial advice. The loans, rates and households on this page are illustrative. Features, pricing and partners can change; the app's own terms and your lender's sanction letter govern, not this page.

    About Unyfy: common questions

    Who makes it, how it earns and how it treats your data.